Enterprise 2.0 Executive Forum 2009

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Enterprise 2.0 Executive Forum Blog

Web 2.0 Effective Solutions for Small Business , is it possible?

I have listened to the various speakers presented at the Enterprise 2.0 Forum today, and I can see the great advantages for big and medium sized businesses, but what about the small business with less than 10 employees.

Is the Web 2.0 solution for small business, to link different small businesses together, but is this a good thing where the other business they are linked to are also their competitors.

From Andrew McAfee's presentation I would like to adapt his bullseye diagram to the clients of a small business and maybe twist it to create a web 2.0 marketing strategy to the strong clients, weak clients, potential clients.

I would be interested in the views of others.

1 Comments

Steve Hodgkinson said:

Check out the 'Bluehouse' coded offering from IBM Lotus. This is still in its early stages, but the idea is that Bluehouse will provide a software-as-a-service platform for SMBs to access Lotus office automation/collaboration software plus share/collaborate/transact as a kind of B-to-B exchange.