Future of Media Summit 2006

Future of Media Podcast Series

July 7 – Jerry Michalski, Sociate.com

Jerry Michalski is an independent consultant and guide to the relationship economy. He is also a podcaster and runs the consulting firm Sociate. Jerry’s principal consulting clients include the Institute for the Future (IFTF), McKinsey & Company and the Deliberative Democracy Consortium. He also works with companies such as Target, Procter & Gamble and IDEO. Jerry was formerly the Managing Editor of Esther Dyson’s monthly tech newsletter, Release 1.0.

In this interview, Jerry discusses:

  • The driving trends of amnesia, crumbling of barriers, and openness
  • How the lowering cost of entry to media changes business models
  • Why he told The Economist that Barry Diller is an ignoramus
  • How new media is tapping people’s talent as they create rather than consume

July 6 – Chris Warren, Federal Secretary of the Media, Entertainment & Arts Alliance

Chris Warren is Federal Secretary of the Media, Entertainment & Arts Alliance, Australia’s union for everyone in the media, entertainment, sports, and arts industries, with 36,000 members. He is also President of the International Federation of Journalists.

In this interview, Chris discusses:

  • How the globalisation of media and entertainment industries is a challenge for creative communities outside the US
  • New opportunities for content creation and media professionalism
  • Whether newspapers will disappear and the fragmentation of free-to-air TV

July 5 – Interview with Hugh Martin, Editor, News.com.au

Hugh Martin is Editor of News Interactive’s NEWS.com.au. He is a Walkley Award winning journalist and winner of two Melbourne Press Club Awards. Hugh is a former Editor of The Age online and was a senior editor at The Age newspaper. Before joining The Age, Hugh was online editor at Fairfax Business Media. He is a member of the International Committee of the Online News Association

In this interview, Hugh discusses:

  • Moving beyond the chokepoint of limited internet connectivity
  • How participatory media makes publishers facilitators and partners in conversations
  • Finding new business models to support quality online media production
  • How news organisations have to live with people’s desire to mix and mash up content

June 19 – Interview with Nicholas Scibetta, Global Director, Communication and Media Strategy Network, Ketchum PR

Nicholas Scibetta in his role as Global Director, Communication and Media Strategy Network, at Ketchum PR, provides strategic counsel, media planning and placement for clients, and heads the firm’s expanding worldwide network of media strategists. He has developed and managed award-winning programs for clients in the healthcare, consumer-packaged-goods and entertainment sectors. He also is founder and editor of two publications focused on media and read by employees and clients – In The Know, a media-placement newsletter that features trend analysis and behind-the-scenes interviews with producers and journalists from agenda-setting media outlets, and ITK NewsFlash, which combines comprehensive analysis of today’s most sought-after media outlets with top-of-the-day news items.

In this interview, Nicholas shares his thoughts on:

  • The shift from the 24/7 news cycle to the hourly news cycle
  • Creating conversations with the audience and the future of blogs
  • The shift away from “top down” media strategy to “bottom up”, including social networking and citizen journalism
  • The role of PR into the future

May 30 – Interview with Art Kleiner, editor-in-chief, Strategy & Business

Art Kleiner is editor-in-chief of Strategy + Business magazine, the quarterly strategy magazine of Booz Allen Hamilton, and a writer, speaker and consultant specializing in business management, interactive media, corporate environmentalism, scenario planning, and organizational learning. He is author of books including Who Really Matters and The Age of Heretics, and editorial director of the The Fifth Discipline Fieldbook Series.

In this interview, Art shares his thoughts on:

  • The evolution of media formats and conventions
  • Giving voice to many participants in a coherent way
  • Globalization and localization of media