Thinking usefully about the future

By Ross Dawson on June 10, 2006 | Permalink

The latest issue of Business 2.0 has an interesting piece on how the Institute for the Future (IFTF), one of the oldest future-watching organizations, is creating “artifacts from the future” – physical manifestations of things that may come to pass – to help its clients understand the convergence of current trends and their impact. The article says that IFTF’s clients don’t have the time or mindspace to trawl through the annual 10 year forecasts that are its trademark, thus the creation of more tangible outputs. Alex Soojung-Kim Pang of IFTF believes its clients’ supposed lack of inclination to read reports is overblown, but there is no question that some of the IFTF’s outputs are pretty cognitively dense, and we can all see the attention span of senior executives whittling away year by year. Future Exploration Network will be applying a wide variety of ways of engaging our clients with new ideas. Richard and I, in a project last year helping a major bank develop long-term strategies, used newspapers mocked up with possible headlines for 5-10 years hence to stimulate discussions and new ideas. If we’d had the budget, we would have created one or more “bank branches of the future” that executives could experience for themselves. There is no question that rigor is needed in exploring fundamental trends and how they might play out, but time-impoverished executives often need a more direct approach to provoke them out of their everyday pressures.

Bitplex 360 Присоединяйтесь к 1win казино и воспользуйтесь зеркалом для постоянного доступа к играм. Регистрация занимает всего пару минут, а бонусы порадуют новичков. 1вин известен своими честными играми и прозрачной политикой выплат. Играйте и выигрывайте с 1win!

To read about the best pokie casinos for travellers, you can explore various options that offer convenience and exciting gameplay on the go.

Today, it is more important than ever to Ledger app download now to stay up to date with the ever-changing global market. Now you can independently analyze the movement of cryptocurrencies and make profitable transactions. Online pharmacy MJD Health Pharmacy with the best prices in Australia.